Ben joined the Group as the Chief Marketing and Digital Officer on 2nd April 2018 with the responsibility of unlocking value in the InsureTech space and re-engineering customer’s touch points for Tune Protect Group. With a passion for technology, he is an advocate of change, making businesses more dynamic to adapt into the rapidly changing business landscape.

Having over 12 years of experience in crafting and execution of digital and marketing strategies, IT consulting and vast exposure in spearheading Malaysia’s largest integrated media group’s OTT strategy, he leverages on the use of sound technology, data, analytics and actionable insights to build and catapult brands to bigger success – in the most creative and fun ways. Prior to Tune Protect Group, he served tonton – Malaysia’s first & largest homegrown OTT service and Media Prima Radio Network – both under the belt of the Media Prima Group Berhad, as well as Astro Radio.