Head of Business Development, Partners at Tryg – the largest Nordic P&C insurance company player. Jannicke is a dedicated developer of new concepts and services and has over 20 years long experience of leadership in financial services both banking and insurance. The last 6 years she and her team has been focusing on new business models and how to explore these for expanding business and take the company towards the  future. As a devoted speaker for customer centricity and creating meaningful value propositions for customers, she has worked on connected and embedded insurances, creating partner platforms for seamless customer experiences, and experiencing with new ecosystem partnerships