Insuring customers, ensuring growth

See the life, not just the policy

Improving consumer trust in insurance.


The relationship between consumers and their insurers is founded on trust: customers need to trust that their insurers will be there in times of need and difficulty. In an increasingly uncertain and anxiety-inducing world, insurers need to inspire confidence from customers.


In this paper, we explore how insurers can harness advanced analytics not only to respond effectively to the COVID-19 crisis and support their most vulnerable customers, but also to rebuild trust in the industry and nurture recovery and growth.


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SAS is the leader in analytics. Our fraud and financial crimes solutions are an essential layer of regulatory compliance that helps you meet growing global compliance demands; take a confident, risk-based approach to monitoring transactions for illicit activity; avoid fines and penalties; and safeguard your organization’s reputation.

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